Online Advertising For Small Businesses

Search Engine Advertising consists of ads that are displayed when a consumer searches for a product or service online. Search Engine Advertising is particularly effective for small businesses because the ads can be programmed to only display in a local area. This makes your ads highly targeted and very cost effective for your business. We recommend starting with Google Advertising then expanding to Yahoo and Bing.

Social Media Advertising, or more specifically Facebook Ads, are great for small businesses to target potential customers based on demographic data such as geographic location, age, interests, gender, relationship status, education and workplace. Depending on your industry, the demographics provided by social media giant Facebook can have a tremendous effect on your small business advertising campaign.

For Example: Drycleaners can target potential customers for wedding gown
preservation by targeting Facebook Ads to display only to female profiles that are 18 or older, have an engaged relationship status, and are located within 10 miles of your business. When we programmed these settings into Facebook, we have the ability to reach over 50,000 highly targeted individuals in Chicago, IL.

Email Advertising should be used by small businesses as an inexpensive way to promote their business and develop relationships with customers. Emails can generate leads, drive customers to your business and website, motivate existing customers to buy more, expand your customer base and enhance your image in the market.

Let us help your company build an email list through your website, design and code your email, send and track the response of your email campaign with detailed statistics.